Product detail links broken

[hammerpower100]

Store ID: 47088
Website URL: http://truespiritualgifts.com/
URL to page in question: All product pages, but for example: http://truespiritualgifts.com/store/...-x-10-4-tiger/

Hello,

I'm using the Factory, and I've installed the Datafeedr plug-in and the store is all set up. The product links don't seem to work, they all take me to a 404 error page. I've tried re-updating the store a few times, clearing the cache and then updating the store, and even downloading the store SQL file and uploading it manually.

I'm not sure if I am approaching the problem in the right way, or if I've missed a step when I was setting up the store.

Any assistance you can provide is much appreciated.